COLLABORATION WITH COPENHAGEN PRIDE
12. August 2019
COPENHAGEN IS KNOWN FOR BEING A DIVERSE CITY AND ACCORDING TO THE LOCAL COPENHAGEN-BASED BOUTIQUE HOTEL CHAIN BRØCHNER HOTELS, THEIR HOTELS AND EVENTS HAVE TO REFLECT THE CITY AND THE EVENTS TAKING PLACE THERE. AS OFFICIAL PARTNER WITH COPENHAGEN PRIDE, BRØCHNER HOTELS INVITES COPENHAGEN TO THEIR ANNUAL LOVE FEST – AN OPEN STREET PARTY AT HOTEL SP34 AND AT THE ROOFTOP AT HOTEL DENMARK.
Brøchner Hotels has been official partner with Copenhagen Pride for 3 years and is a great example of how two different companies in collaboration can reach new target groups and can achieve more together than individually. In the spring, the two partners finished the latest season of PRIDE TALKS at Hotel Denmark, which is a series of free debates and talks that mediate and allow reflection, dialogue and participation within various human rights topics.
In connection with Copenhagen Pride Saturday August 17th Brøchner Hotels will close the street in front of Hotel SP34 and invite local Copenhageners and the city’s guests to this year’s grand street party LOVE FEST, where love and diversity is celebrated with live music and DJs, cool dance offs, street food, and pop up bars.
Further down the same street LOVE FEST continues until 11 pm at Hotel Danmark’s rooftop terrace overlooking Copenhagen and the City Hall.
REFLECTING THE CITY AND CITIZENS
Brøchner Hotels appreciate the collaboration with Copenhagen Pride, which supports the boutique hotel chain’s wish to reflect Copenhagen as city and its citizens.
,,Copenhagen is known world-wide for being a diverse and open city. Our six boutique hotels are all centrally located in Copenhagen and we wish to represent the city and its values at the hotels. We always want to reflect the city we are part of, ”says Maja Whitta Andersen, Head of Marketing & Communications at Brøchner Hotels, and concludes:
,,By inviting to LOVE FEST and PRIDE TALKS we are able to do exactly that and also create vibrant hotels that are open to everyone, just like our other events that take place during the year”.
There is free access for everyone to join LOVE FEST at both Hotel SP34 from 3-8 pm and at The Rooftop at Hotel Denmark from 3-11 pm.
Read more about LOVE FEST here: https://www.brochner-hotels.com/love-fest/
FOR MORE INFORMATION, PLEASE CONTACT:
Catrine Smed Andersen
PR & Communications Manager at Brøchner Hotels
Mobile: 0045 2389 9981