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New luxury hotel in transformerstation
28. March 2017
BRØCHNER HOTELS BUYS NEW HOTEL
Brøchner Hotel group is adding Avenue Hotel, which is one of Copenhagen’s oldest boutique hotels, to its chain of exclusive hotels. With this acquisition, Brøchner Hotels now runs four boutique hotels in Copenhagen. The very first boutique hotel in Copenhagen is getting new owners. Brøchner Hotels has acquired Avenue Hotel on Frederiksberg, which was previously…
BROCHNER HOTELS IS AWARDED GOLD
The hotel chain Brøchner Hotels is placing all bets on ecology on their breakfast tables. This is an investment that is going to give its guests quality for affordable prices – an investment that has awarded the hotel chain with the golden stamp from the Danish Food Standards Agency. “And since over 90 percent of…
HOTEL SP34 WORLD’S BEST NEW HOTEL
As the only Scandinavian hotel, Hotel SP34 is featured on the hot list of the best new hotels in the world in 2015. It is the American travel magazine Condé Nast Traveler, which is one of the world’s most prominent and trendsetting travel magazines, who is responsible for the list. Once again, the Copenhagen based…
BRØCHNER WINE HOUR
Brøchner Hotels just launched a new concept where guests at all Brøchner Hotels can pour themselves a glass of wine every afternoon. The concept is called Wine Hour. Every afternoon, Brøchner Hotels invite their guests to Wine Hour. At Wine Hour, the guests can pour themselves a glass of wine while mingling with other guests….
COPENHAGEN GETS A NEW HOTEL
September 16th 2013 Under the name of Hotel SP34, the current Hotel Fox in the heart of Copenhagen will relaunch in April 2014 as an exclusive 4+ hotel, conference centre and exclusive private cinema with up to 25 seats. The target group is “Luxury Bohemians” amongst business people, conference participants and tourists. In April 2014…
HOTEL ASTORIA REGAINES ITS FAME
After a few years of stagnation, the formerly famous Hotel Astoria is going to become one of Copenhagen’s most significant hotels again. the new owner, Brøchner Hotels, just started a great exterior reconstruction. in 2016, an interior reconstruction will follow. Hotel Astoria, which is situated right next to the Central Station, is once again going…
After a few years of stagnation, the formerly famous Hotel Astoria is going to become one of Copenhagen's most significant hotels again. the new owner, Brøchner Hotels, just started a great exterior reconstruction. in 2016, an interior reconstruction will follow.
Hotel Astoria, which is situated right next to the Central Station, is once again going to be a remarkable hotel that Copenhagen will be proud of. That is the opinion of Brøchner Hotels, the new owners of Hotel Astoria. The reconstruction and renovation of Hotel Astoria's exterior will bring it back to its original design.
For many years, Hotel Astoria was one of Copenhagen's design icons because of its remarkable architecture and reputation as a thrilling luxury hotel.
But lately the hotel has been run as a low-budget hotel which has resulted in a lack of respect and maintenance of the hotel's architectural qualities and hotel standards, says the CEO of Brøchner Hotels, Karim Nielsen.
3+ star boutique hotel
a result of the exterior reconstruction is that the hotel will regain its original look and color. The facade will be polished, a new roof and windows will be installed and there will be made doors for the balconies facing Reventlowsgade. And if the City of Copenhagen allows it, a rooftop terrace will be established. The exterior reconstruction will be finished by December 2014.
32 rooms will be renovated and a cozy lobby bar will be established with the interior reconstruction. This part of the hotel will be ready in the beginning of 2016.
After the interior changes, Hotel Astoria will become a 3+ star boutique hotel with several restaurants, bars, small meeting facilities and exciting designs. The target group is habitual travelers, traveling both on business and as tourists, who reach the city by flight or train and want to live in central Copenhagen. The concept has not been fully detailed yet but it will reflect Brøchner Hotels' mission of offering unusual and considerate hotel experiences. Among other things, this means that we respect the hotel's architectural and historical qualities and that we run the hotel in a way that reflects the atmosphere of the local which it is located, says Karim Nielsen.
An architectural masterpiece
Hotel Astoria was built in 1934-35 and drawn by architect Ole Falkentorp for DSP. Architectural historians find the hotel one of the greatest examples of functional architecture in Copenhagen. Squeezed in on a only 6 meters wide building ground, the long building almost appears like an impetuous, dynamic train itself next to the Central Stations and its rails - Hotel Astoria's closest neighbor.
For further information, please contact
CEO of Brøchner Hotels
T: 00 45 20 21 21 15