23. May 2018

Brøchner Hotels’ new five-star luxury boutique hotel, Hotel Herman K, is the first hotel in Denmark where chemicals a not a part of the cleaning products and process. A natural step for the Danish leading boutique hotel chain, who aims to create unique and sustainable hotels.

A thoroughly cleaned room is one of the cornerstones of the good hotel experience. Therefore, a lot of cleaning products containing chemicals, are often used to ensure that hotel rooms are as clean as possible. However, these chemical cleaning products, contain substances harmful for the environment and the indoor climate – to mention a few.

Therefore, the Danish progressive boutique hotel chain, Brøchner Hotels, is now taking new resources for the benefit of both guests and the environment.
Brøchner Hotels has together with the Danish company ACT.Global, coated all the exclusive rooms and suites at the hotel chain’s newest luxury boutique hotel – the five-star Hotel Herman K in the heart of Copenhagen. Thus, the hotel becomes the first chemical-free hotel in Denmark.

The rooms are treated with ACT CleanCoat, which in short is an invisible and odourless coating that makes surfaces self-disinfectant, ensuring low-bacterial level, healthy indoor climate and cleaner air.

Instead of using classic cleaning chemicals, ECA water, created by electrolysis of salt and water, is used to clean the rooms. The active component of ECA water is hypocloric acid. Since it’s only salt and water, the ECA is completely harmless and will not expose guests, staff or the environment for any kind of harm. Brøchner Hotels has tested ACT CleanCoat at Hotel Astoria, another historic hotel in Copenhagen also owned by the boutique hotel chain, where parts of the interior are the original from 1935. After testing for several months improvements were clear.

“We saw that lime and dirt simply did not stick to bathroom elements to the same extent as before the coating. Because of this, our Quality & Service team do not have to use cleaning products containing chemicals, and the cleaning itself is also less demanding. The most incredible and best part is, that the bacterial level in the rooms and suites is actually lower than what is required in an operating room at a hospital. Before we started the coating process at Hotel Astoria, the bacterial level was measured to 39 RLU. After the coating and several cleanings, the number was down to 1.715 RLU. In addition, the indoor climate in the rooms has improved and water consumption has fallen”, tells Christian Lond, Director of Procurement at Brøchner Hotels, and continues:
“At Brøchner Hotels, it is our ambition to develop and use innovative solutions, so we can continue to create and manage unique hotels with great care and passion. Therefore, it is natural for us to use the latest solutions in the market to ensure that we provide extraordinary hotel-experiences for all guests”.

For more information, please contact:

Catrine Smed Andersen
PR & Communications Manager at Brøchner Hotels
Mobile: 0045 2389 9981

Read more about Hotel Herman K here
Read more about ACT CleanCoat here 


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